Redesign
Your Site For The New Year , By Dan Grossman
It happens to most good webmasters. They get
the urge to redesign their websites!
If you're not happy with your site, because it's
not pulling enough sales, it's not generating
enough pageviews, it takes forever to load, etc,
now may be a good time to redesign it. Although
this can be a major project for most site owners,
doing it can be well worth it. Here are some things
to consider when redesigning your website.
Designing the Site
The first thing you should do is define a basic
layout for the main pages of your site (or if
every page is going to have the same feel, a single
layout template).
Keep in mind your goals, your reasons for designing
a new layout in the first place. Make sure that
your content is easy to find, that your navigation
is easy to follow, and that no pages are too far
from any other page on your site, so visitors
can quickly find what they're looking for.
Be sure not to overdue your site with graphics
or bright colors. Try to find a balanced color
scheme, consisting of several main colors to use
throughout the site. A few good places that can
help you in choosing colors are http://www.visibone.com/colorlab/
or http://www.paletteman.com/
Keep in mind that consistency helps your visitors
to navigate your site. Keep your pages consistent
in design and navigation and they'll thank you
for it by visiting more pages on your site.
Improving the New Design
Once you've finished the new design, take a break.
Leave it for several hours, or even a few days,
before returning to work on it. Then, with a fresh
perspective, take a good look at your design again
and try to improve it. Again, don't forget why
you chose to redesign your site in the first place.
Helpful Resources for Redesigning your Site
To finish this article, here are a few helpful
sites that will make your redesigning task a little
bit easier. Good luck!
Split up large images into
smaller ones
http://www.jbarchuk.com/gifsplit/
Create MouseOver effects for your site
www.websitegoodies.com/enhance/mouseover.shtml
Generate logos online with this free logo creator
http://www.coolarchive.com/logogen.cfm
Reduce load time by optimizing your GIFs
http://www.gifoptimizer.com/
Generate META tags for your new site
http://www.metatagbuilder.com/
Check your HTML for W3C compliance
http://validator.w3.org/
Check your spelling and links
http://www.siteowner.com/sitecheck.cfm
See how your site will look in other browsers
http://www.anybrowser.com/siteviewer.html
Article by Dan Grossman
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